I recently had the pleasure of delivering a talk to a group of businesses on the top tips and tricks to using Google Analytics.Thankfully these pointers are all relatively simple...
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Google I/O 2016 Key Takeaways
Google I/O 2016 happened from 18th May - 20th May. Google I/O is Google's annual developer festival with hands-on learning, technical talks, and a chance to hear more about...
Calculated Metrics (Beta) – new Google Analytics feature rolling out
Google Analytics have released another great feature, Calculated Metrics, and it’s one of our favourite updates. Find out all about them and how you can use them to your advantage!
MeasureCamp Round-Up | London VII (September 2015)
After a whirlwind trip to London for MeasureCamp, I’ve just about had time to process my thoughts, unpack my clothes and don my new t-shirt – they’re black this year, the nicest yet!
Remarketing: How to Create A Remarketing Audience in Google Analytics
In this, the second in our series of Remarketing blog posts, we will look at how to create a Remarketing Audience within Google Analytics and link it to your Adwords account.
Lifetime Value (Beta) – New Google Analytics report!
Another new report has popped up in some of our clients’ Google Analytics accounts recently – the Lifetime Value report. It’s still in Beta and currently only available for ‘app’ views.
Cohort Analysis (Beta) – Another new Google Analytics report!
Following on from the Active Users (Beta) Report we discovered recently, we’ve noticed another new addition in Google Analytics, the Cohort Analysis (Beta) Report. If you don’t have access to it yet, you probably will soon. Here’s a little bit more information about what it actually does.
Active Users (Beta) – New Google Analytics Report!
The Active Users (Beta) Report in Google Analytics is only available to a limited number of accounts for now. We’ve tried it out, want to know more?
Why Google Analytics users should move to Enhanced Ecommerce
Did you know that by 2020 it is predicted that around 40% of UK ecommerce sales will come from outside the UK? Or that European online retail sales will be worth €233.9bn (£189.6bn) by 2018?
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